On Ground Event and In-Stadium Review

Broadcaster company and franchise of Indian Premier League

Objectives

To assist in conceptualizing events delivery framework, conduct on-ground review prior, during and post event day and monitor the vendor scope of work

Approach

  • Understand the Client’s objective, and review all existing documentation (ex: SLA) for the event 

  • Prepare checklists for live monitoring of on-ground events 

  • Review adherence to developed framework from planning, production, branding, manpower, F&B, merchandising, housekeeping, and live event flow activities by conducting field visits

  • Conduct training workshop for key personnel and provide briefing on revised framework 

  • Reporting of deviation/exceptions from checklist framework (as applicable)

Outcome

Comprehensive risk, control and rating framework for each type of event (Activation, Branding, Canter, In-Stadium, Launch, Press Conference, Award Nights, Multicity Road Show) to enable effective monitoring and adherence to agreed scope

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02

Cost-benchmarking of all elements provided by the vendor in comparison to competitors

Reporting of real time cost escalations, deviations in planned vs executed activities, budget overruns recorded, risks which were identified and mitigated, and timely deviations

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04

Providing future recommendations to improve entity performance, as and when implemented